Tag Archives: opportunity

Marketing is the Steward of Opportunity

TweetSales is blessed and cursed by a misunderstanding of one-dimensionality.   There is a lot to like about a clean logical framework around hunting and farming deals and winning by the numbers.  Of course, like most convenient simplifications, the one-dimensional view … Continue reading

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Reducing Sales Cycle Time

TweetOne of the most common business challenges is decreasing their “sales cycle”.   If you ask why the cycle is as long as it is, the Sales professionals involved will quickly produce a list of all the reasons why deals take … Continue reading

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